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Precincts

The strips we look after.

We currently act as centre manager and marketing team for five incorporated traders associations, a precinct business association and two shopping centres across Melbourne's north, east and inner city — and we've worked with many more since 2010.

Currently managing

Centre management & marketing

Burgundy Street Precinct logo

Burgundy Street Precinct

Heidelberg · Heidelberg Traders Association · Banyule

Centre management, marketing and events for Heidelberg’s main street — including the Special Rate program, trader profile campaigns and North East Link business liaison.

Special RateTraders association
Ashburton Village logo

Ashburton Village

High Street, Ashburton 3147 · Boroondara

Marketing, seasonal campaigns and events for the village strip — Winning Tree, Christmas and Mother’s Day promotions, and the association’s social channels.

Special RateTraders association
Keilor Road, Niddrie logo

Keilor Road, Niddrie

Niddrie 3042 · Niddrie Traders Association · Moonee Valley

Centre management and marketing for one of the north-west’s busiest strips — Winter Wonderland, seasonal events and a multicultural trader community.

Special RateTraders association
G.WAV 3150 logo

G.WAV 3150

Kingsway, Glen Waverley · Glen Waverley Traders Association · Monash

Centre management, marketing and events — Halloween, Santa’s Workshop, Lunar New Year — plus representation on the Suburban Rail Loop Precinct Reference Group.

Special RateTraders association
Brentford Square logo

Brentford Square

Canterbury Road, Forest Hill · Brentford Square Traders Association · Whitehorse

Centre management and marketing for the neighbourhood centre, including the Special Rate renewal — surveys, workshop and five-year business plan.

Special RateTraders association
Discover Kensington logo

Discover Kensington

Macaulay Road, Kensington · Kensington Business Association · City of Melbourne

Executive officer and marketing team for the precinct business association under the City of Melbourne’s Precinct Program — March Madness, Discover Local and the 2026 strategic plan.

Precinct ProgramBusiness association
Warringal Shopping Centre logo

Warringal Shopping Centre

56 Burgundy Street, Heidelberg · Banyule

Marketing and promotions for Heidelberg’s fresh-food centre — seasonal campaigns, social media and the Shop2Win receipt-upload competition, built and run in-house.

Shopping centreMarketing & promotions
Eltham Village logo

Eltham Village

906 Main Road, Eltham · Nillumbik

Marketing and promotions for the village shopping centre — seasonal campaigns, competitions and social media for its fresh-food, dining and specialty retailers.

Shopping centreMarketing & promotions
Also worked with

Precincts, centres and associations since 2010

Renewals, rebrands, events, campaigns and content on a consultancy and project basis.

East Ivanhoe Village Shopping Centre
IBVI Toorak Road Camberwell
Eaglemont Village
Carlisle Street
Preston Central
Watsonia Shops
Reservoir
Experience South Melbourne
Docklands Chamber of Commerce
High Street Northcote

Also: Heidelberg Central, Rosanna Village and Watsonia Traders Associations (Special Rate renewals), Burwood Village, and the Ballan & District Chamber of Commerce (five-year strategic plan, 2022).

Councils

Ten Melbourne councils, and counting.

City of Melbourne
Nillumbik Shire
City of Port Phillip
Banyule City Council
City of Whitehorse
Glen Eira City Council
City of Darebin
City of Monash
City of Boroondara
Moonee Valley City Council
Major projects

A seat at the table when the works arrive.

When major works disrupt a strip, traders need a voice. We sit on business and community liaison groups and turn that access into funding and support.

North East LinkSpark

North East Link

Business and Community Liaison Group representative. $65,000 in promotional and activation sponsorship from the Spark consortium since 2021; $20,000 in gift card purchases from CPB Contractors since 2020.

Level Crossing Removal Project

Level Crossing Removal Project

Working with the project since 2017 across Carnegie, Reservoir and Rosanna.

Suburban Rail Loop

Suburban Rail Loop

Precinct Reference Group representative for Glen Waverley. Over $100,000 in additional funding secured for the precinct.

West Gate Tunnel Project

West Gate Tunnel Project

Liaison, advocacy and funding for Kensington, Docklands and Melbourne traders through the project.

Book a walk of your strip.

Half an hour on the street with a director — no slides, no charge. We'll tell you what we'd change and what it would take.

Book a strip walk